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 The One Minute Closer is a book written for master closers by master closers - professionals from 57 countries who wanted to share their secret closing knowledge and truths with other professionals.
The sales procedures and one minute closing tips expressed in these pages have been gleaned from years of experience and success. Everything presented will help the reader increase his or her sales production by at least 25% to 35%. These "jump in sales" percentages have been proven and recorded over the past 26 years in actual sales practice and performance.
Most of the teachings disclosed are what master closers have privately kept close to their hearts and never before discussed or passed along to others.
The list below is just a sample of the information contained within the pages of this book...
- Customers are not complicated...
 Happy customers vs. unhappy customers (and how to work with each)...- Six major reasons customers don't buy (if you know the reasons you can overcome them)...
- A customer's watch, cell phone and communication devices tell all (start understanding your customer at a glance)...
- All customers need two things in life..
- Make the customer thirsty..
- Closers customers don't respect...
- Accountants
- Airline pilots
- Artists
- Bankers
- Barbers / stylists
- Bartenders and club owners
- Coaches
- High tech and the computer industry
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- Construction industry
- Dentists
- Electricians, carpenters, plumbers, etc
- Engineers
- Entertainers
- Entrepreneurs
- Executives
- Factory workers
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- Firemen
- Government workers
- Judges
- Lawyers
- Managers and administrators
- Mechanics
- Military personnel (officers)
- Military personnel (enlisted)
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- Ministers, preachers, priests, rabbis, etc
- Nurses
- Physicians
- Policemen and detectives
- Professors / educators
- Retired
- Salesmen
- Small businessmen and women
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 Logic vs. emotion (how to appeal to both senses)...- Program office personnel (and how they can help)...
- Master closers sell so con men can't (you have a responsibility to your customers)...
- Never think about money (this can actually hurt your sales)...
- Three major reasons customers buy (understanding these are key)...
- Listen to the customer...
- Never tell customers what they should do (let them make their own decisions - with your help)...
- How a customer treats others (gear your approach by how a customer interacts with others)...
- AND MUCH MORE!
 The number one rule (VERY IMPORTANT)...- Go unarmed (and how to not distract your customer)...
- The right eye only (and how this gains the attention of your customer)...
- The double acknowledgement handshake...
- How to address customers and their guests...
- Control the customers' emotions...
- Repeat the last two words (and why this is important)...
- Explaining the company and products...
- AND MUCH MORE!
- Ask your enemy for a favor (a great tactic!)...
- Letting customers believe they are in control...
- Music vs. lyrics (an important closing example)...
- Give your pen to the customer (and how this is a very effective closing technique)...
- The transfer from Sales to Close (one of the MOST important aspects in closing a deal)...
- AND MUCH MORE!
 Emotions + timing = the right opportunity to ask for the sale...- The mental checklist...
- Asking for the order...
- Conquering objections...
- Tips for success...
- Eye level (and how this is important)...
- Wearing glasses...
- 65 powerful and deadly one-minute, one-liner closing statements and closes...
- 14 of the master closers' most powerful one-minute closes...
- AND MUCH MORE!
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